First Annual Data Jawn

I went to a data event last night called the Data Jawn, presented by RJMetrics, and wanted to share a write up of the event – it was pretty cool and sparked some really good ideas.

One idea I really liked – Predicting who will call in/have an issue and proactively reaching out to them… Sounds like a game changer to me. I could then trigger alerts when we see that activity or make a list for reaching out via phone, email, text… whatever. The possibilities of this seem pretty big.

There was also a lot of tweeting going on under the hashtag #datajawn.

Here’s some notes/takeaways from each speaker:

  1. Bob Moore – RJMetrics CEO
  • Motto of RJMetrics: “Inspire and enpower data driven people”
  1. Jake Stein – RJMetrics cofounder
  • “Be data driven”
  • Steps to all problem solving: + Collect Data + Analyze + Present Results
  1. Madelyn Fitzgerald – RJMetrics
  • “Need to be problem focused, not solution focused” + This means that you need to ask a question of your data before building out the answer + Having KPIs is awesome… but they need to be built to answer a question
  • The most common problem people make with data is diving into the data before asking a question
  1. Kim Siejak – Independence Blue Cross
  • IBX invested in hadoop last year
  • Doing a number of predictive models and machine learning + Predicting what people who will go to the hospital before they go + Predicting different diseases based on health history + Predicting who will call in before they complain
  1. David Wallace – RJMetrics
  1. Lauren Anacona/Christopher Tufts
  • Did a sentiment analysis on tweets with emojis
  • Pulled all the location based tweets from the Philadelphia area and visualized them on a map using CartoDB and torque.js (really cool visualizations!)
  • Lots of people use emojis!
  1. Jim Multari - Comcast
  • “Dashboards are no good for senior leaders”
  • Only have 10 seconds to get your message across when talking to executives
  • Alerting on KPI changes
  • Four things needed to make a data driven org: + Right data & insights + Right data & systems + Right people + Right culture
  1. Ben Garvey – RJMetrics
  • Pie charts are evil - you can estimate linear distance much easier than angular distance
  • “Data visualization gives you confidence in state and trend without effort”
  • You can tell the story much easier with the right visualization.
  1. Stacey Mosley – Data Services Manager for the City of Philadelphia
  • Gave a talk about how they improved the use of court time for L&I
  • She didn’t share a lot about her processes or what data she used to do this…

There were a few other speakers to end the talk with nice messages, but by that point I was fully tweeting and stuck checking out what everyone else thought of the event.

I hope that there continue to be opportunities like this locally to learn more about Data Analytics!